Brand identity, stationery system, printed literature, and communication materials guidelines for a research and consulting firm. Collaborating with an international group of specialists, Ergo works with a wide variety of clients and compiles detailed reports on a vast number of sectors – energy, communications, manufacturing, healthcare, banking and finance, retail, and real estate. The mark conveys the idea of a focal point that is composed of a group of smaller elements, alluding to the global Ergo network. From this core identity component a strategic communication platform was developed and applied to everything from stationery to detailed literature and presentation guidelines that allow Ergo to produce its own highly sophisticated design documents.
